AR not only aids in learning new things through visualization, but also through the ability to simulate a situation in AR and practice it in this way. Another example at the intersection of education and health. In collaboration with the Center for Anxiety and Compulsion in Venray, we have developed AR training against certain phobias. It is now widely used in mental health care.
The idea behind it is that you can get rid of a phobia by confronting your fear. This is called exposure therapy† Scientific research has shown that AR works just as well here as traditional therapy. In addition, AR has the additional advantage that it is much easier to imitate a certain situation. To help someone with a fear of heights, for example, you don't have to climb the Eiffel Tower with your therapist, but you can stay in the treatment room with a wearable on.
Also read how we use AR for training risk assessments.
What about privacy?
Positive story so far, but what about privacy? Google Glass has revealed the privacy issues surrounding wearables. The AR glasses can record everything and people don't like this. There is also a problem with geofencing: the glasses know where you are, as is the case with smartphones. The possibilities of AR glasses are cool, but the wearables certainly raise privacy questions.
A lot has been learned in the meantime. Companies are thinking more about privacy and data storage. Big drivers of this were privacy scandals, such as the Cambridge Analytica scandal, which resulted in a $5 million fine for Facebook. New measures such as the GDPR have also helped.
IT companies have learned from past mistakes and are looking for ways to develop AR glasses without violating tightened privacy guidelines, if only to avoid past problems. This is also apparent from the fact that new AR glasses are aimed at the business market and therefore do not (yet) have a major impact on the daily lives of people outside their workplace.
Want to know more?
AR therefore has a lot to offer us. Not only in the future, but also now. This makes it all the more likely that the influence of AR on our lives, but especially on our work, will only increase in the coming period. Do you want to know more about developments in AR? Read us too complete handbook on AR or sign up for the newsletter. We will keep you regularly informed of new developments!
Do you want to know how AR can make your organization more efficient, attractive and innovative? take contact on. We are happy to think along with you about the possibilities. To our services page you will also find more information.