We are at the controls

The color, the font, the size of buttons, the graphics: it all makes a difference to the user experience. Everything about your website, app or campaign must be functional, reliable and also fun. Thinking about your interface is therefore a must.

Who is your user?
Just like with UX design, we put the user at the center of UI design. Because that is ultimately the one who has to work with the interface! A good UI design stimulates the target group, keeps their attention and invites them to take action. Do you notice the color of the buttons? Does the text appeal? Are texts read more when you add images? Are the buttons big enough for mobile use? And how accessible is your interface if someone can't use a mouse? Which fields are really needed in a form? These are all things that our UI designers deal with.

A/B testing
A/B testing is indispensable for a well-functioning interface. Do you get more interaction with your target audience when you add images to your platform? Or if you add clear CTA to testing and podcast and articles? What should the product page in your webshop look like? Which components should not be missing from a well-converting campaign page? Which functionalities should stand out first in your app for the most interaction? By testing this, we ensure that your website or app optimally matches the user. And that's good for conversions!

In the summary

• User-friendly website and apps
• Most Interaction with you target audience
• Functional en logical distribution of elements
• Colour, images, typography: in short, the whole picture!